Logo
Search
Logo
Eric Doty
Eric Doty

Community @ Superpath, Head of marketing @ Dock


Writing suffers when humans don’t

Aug 5, 2026

•

6 min read

Writing suffers when humans don’t

You can't get the juice without the squeeze

Down for whom?

Jul 30, 2026

•

6 min read

Down for whom?

Turns out "reach is down" was a bit of a reach

The deep end, revisited

Jul 22, 2026

•

5 min read

The deep end, revisited

Why it's actually an exciting time to be a new content marketer.

When it's quiet

Jul 15, 2026

•

4 min read

When it's quiet

The biggest lie in content marketing

What "people follow people" got wrong

Jul 8, 2026

•

5 min read

What "people follow people" got wrong

One brave content marketer tries to fit 20 CTAs in a single email

Let me sit. I am old.

Jul 1, 2026

•

4 min read

Let me sit. I am old.

Confessions of a video-illiterate content marketer.

The sloppery slope

Jun 24, 2026

•

5 min read

The sloppery slope

I've got a fever. And the only prescription... is less World Cup.

Growing up different

Jun 17, 2026

•

5 min read

Growing up different

The pros and cons of being a rookie content marketer.

The button-clicker test

Jun 10, 2026

•

8 min read

The button-clicker test

On why you should continue to use AI for content, despite all the booing

I got skills, they're multiplying

Jun 3, 2026

•

6 min read

I got skills, they're multiplying

We are worth more than our .md files. Right? Right?!

Should we retire the dunk?

May 27, 2026

•

5 min read

Should we retire the dunk?

This is not a basketball post.

Uh oh, Google said a thing

May 21, 2026

•

6 min read

Uh oh, Google said a thing

And why you should take it with a grain of salt

The argument against taste

May 13, 2026

•

6 min read

The argument against taste

From someone who learned this the hard way

I'm a lawn guy now

May 7, 2026

•

6 min read

I'm a lawn guy now

Or: What I learned about AI while watering my lawn

You don't get points for saying no

Apr 29, 2026

•

5 min read

You don't get points for saying no

How this content curmudgeon learned to say 'yes' more often.

Does AI make writing more enjoyable?

Apr 22, 2026

•

4 min read

Does AI make writing more enjoyable?

I have a renewed relationship with writing and... I kinda like it.

An email about emails

Apr 15, 2026

•

6 min read

An email about emails

A few email-best-practice tips from someone who writes a lot of them

6 GEO lessons

Apr 8, 2026

•

12 min read

6 GEO lessons

I accidentally paid for 3 GEO tracking tools. Here's what I learned.

3 ways content marketing has changed forever

Apr 1, 2026

•

11 min read

3 ways content marketing has changed forever

Plus an anti-April Fool's Day rant

They won't read this either

Mar 25, 2026

•

9 min read

They won't read this either

I'm sorry, salespeople.

Roasting my website

Mar 18, 2026

•

12 min read

Roasting my website

Is your personal website as outdated as mine?

Don't forget your superpower

Mar 11, 2026

•

12 min read

Don't forget your superpower

A reminder that writing is a beautiful thing

Permission not required

Mar 4, 2026

•

10 min read

Permission not required

Surprise, the newsletter looks different!

Superpath

Content Marketing Community Newsletter

© 2026 Superpath Incorporated.
beehiivPowered by beehiiv