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Dive into a collection of past posts and rediscover timeless content.

Superpath Weekly

What "people follow people" got wrong

Jul 8, 2026

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5 min read

What "people follow people" got wrong

One brave content marketer tries to fit 20 CTAs in a single email

Eric Doty
Eric Doty

Superpath Weekly

Let me sit. I am old.

Jul 1, 2026

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4 min read

Let me sit. I am old.

Confessions of a video-illiterate content marketer.

Eric Doty
Eric Doty

Superpath Weekly

The sloppery slope

Jun 24, 2026

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5 min read

The sloppery slope

I've got a fever. And the only prescription... is less World Cup.

Eric Doty
Eric Doty

Superpath Weekly

Growing up different

Jun 17, 2026

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5 min read

Growing up different

The pros and cons of being a rookie content marketer.

Eric Doty
Eric Doty

Superpath Weekly

The button-clicker test

Jun 10, 2026

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8 min read

The button-clicker test

On why you should continue to use AI for content, despite all the booing

Eric Doty
Eric Doty

Superpath Weekly

I got skills, they're multiplying

Jun 3, 2026

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6 min read

I got skills, they're multiplying

We are worth more than our .md files. Right? Right?!

Eric Doty
Eric Doty

Superpath Weekly

Should we retire the dunk?

May 27, 2026

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5 min read

Should we retire the dunk?

This is not a basketball post.

Eric Doty
Eric Doty

Superpath Weekly

Uh oh, Google said a thing

May 21, 2026

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6 min read

Uh oh, Google said a thing

And why you should take it with a grain of salt

Eric Doty
Eric Doty

Superpath Weekly

The argument against taste

May 13, 2026

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6 min read

The argument against taste

From someone who learned this the hard way

Eric Doty
Eric Doty
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